The Motul App is now available – it distils Motul’s decades of oil and lubricant experience into one intuitive online experience, helping vehicle owners to get the most out of their cars, motorcycles, boats, historic cars, agricultural equipment and heavy-duty equipment.
It also serves as a gateway into the exciting world of Motul, with real-time news on Motul-sponsored motorsport teams and events, including the Dakar Rally and other extreme events.
When users download and access the App for the first time, they are invited to register their vehicle(s) by type, make, model and year. They can also specify who does the maintenance on each vehicle, and what level of information they have access to if they are doing their own servicing.
For vehicles registered on the App, specific, tailormade advice is served to users, along with Motul product information. Reminders can be set for oil services and other regular maintenance procedures, contributing to optimum vehicle performance, safety and longevity.
“Innovation is one of our core values here at Motul, so we’re delighted to be able to leverage the latest user experience technology to deliver an App that helps us engage with more Motul users than ever before,” commented Mercia Jansen, Motul Area Manager for Southern and Eastern Africa. “This new App lets us put the power of Motul’s expertise in your pocket – now expert advice and recommendations are just a tap away, 24/7,” she added.
Also featured in the Motul App is a location-based ‘find a dealer’ function which provides details of the nearest place to stock up on Motul products, and a directory of all Motul dealerships nationwide. As with the App, help is always close at hand in real life, too.
Workshop owners and mechanics will appreciate the comprehensive Motul product catalogue included in the App. It delivers images and descriptions of all currently available oils and lubricants, alongside expert advice on how best to deploy them so as to benefit from the enhanced cleaning and protective abilities of Motul synthetic oils.
For users who want to deep dive into the data, each product is accompanied by a downloadable PDF of technical specifications and a safety data sheet. These are updated regularly to ensure that App users have instant access to the latest data as Motul upgrades and enhances its product range.
With all of Motul’s expertise at their fingertips, vehicle owners and service technicians can confidently select and use exactly the right product each time, and benefit from Motul’s commitment to constantly pushing the boundaries of technology and customer service.
“As an added bonus, by downloading the Motul App, our iconic logo will be added to the home screens on users’ smartphones, revealing at a glance the fact that they are serious about their vehicles, and know how to care for them,” added Jansen.
The new Motul App represents an extension of the Know Your Oil powered by Motul campaign, an ongoing initiative aimed at educating vehicle owners around the benefits of using superior oil and lubricant products. The popular Know Your Oil videos, presented by Hippocrates (Taki) Bogiages, Technical Manager at Motul, can be found on the Motul SA FB page. Look out for additional Know Your Oil content including TV interviews, articles and radio segments that will be launched during 2021.
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