The City of Durban is gearing up for the 3rd Annual Durban Fashion Fair which takes place at the Inkosi Albert Luthuli International Convention Centre (ICC) from 21-24 August 2014.
Well known fashion designers, local and international, will share the platform showcasing their exclusive outwear collection on the runway at this year’s much anticipated extravaganza. Amongst the well-known designers who will be showcasing their designs are Massimo Crivelli (Milan), David Tlale, Nguni Shade, Thula Sindi, Africa collection, Zarth, DFF collection (interns) and many more.
Deputy Mayor and Chairperson of Economic Development and Planning Committee, Cllr Nomvuzo Shabalala said the City was proud to host such a wonderful event and the positive contribution fashion continued to make in positioning Durban as Africa’s Innovative Smart Fashion City.
“The Municipality has made it possible for our designers to share runways and stages with the world’s best designers, models and have firmly put Durban on the global platform. Thus far, our designers produce some of the most creative and brilliant designs, and soon we hope to see many of them competing with the world’s best,” said Shabalala
The Fair will be attended by well-known fashionistas from the country and abroad who will be sharing their skills and experiences in the fashion industry. This offers the great opportunity for exposure and a good networking platform for the City’s designers to exchange ideas and foster international relationships with overseas established designers since they will be sharing a stage with them.
Shabalala says the fashion industry remains at the core of the eThekwini Municipality’s efforts to revitalize the textile industry which has a potential to employ many people. “So the DFF is not only about promoting local designers, but it fits in broadly with our economic development strategy and our response to the call by President Jacob Zuma to work even harder to grow our economy in order to meet the basic needs of our people, especially job creation.”
At this year’s Fashion Fair there will be Pop Up Shops with over 50 exhibitors showcasing their products throughout the four days of the exhibition. On top of that there will be workshops conducted by fashion guru Deon Chang who will be sharing his expertise on fashion.
Tickets to the show are now available at computicket. Entry to the Pop Up Shops (exhibitions) and Industry workshops is free.
