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EPC fast-tracks financial sustainability strategy

29 December 2020 by My Durban

Changes have been made in the management of Eastern Province Cricket (EPC) in order to ensure that the game of cricket in the province survives the economic challenges caused by Covid-19.

Former Proteas spin bowler, National Selector, CSA High Performance spin bowling coach and current EPC General Manager Shafiek Abrahams has been appointed acting Chief Executive of EPC.

This follows a decision by the EPC board to implement and fast-track the EPC Sustainability Project in the light of the current economic situation facing many CSA affiliates and cricket in general in the Eastern Cape.

Abrahams is standing in for Dr Mark Williams, who has been seconded to lead and execute the sustainability strategy on a full-time basis.

“Mark is a former banking director who holds a commercial qualification and doctoral degree, and is a natural fit to lead the EPC’s Sustainability Project,” says EPC president Donovan May.

He says 2020 has been a tough year for EPC, which has been forced to operate with budget cuts due to the curtailment of the season and not being able to allow spectators to attend games due to Covid-19 regulations.

“The view of the board is that the financial prognosis remains bleak in the short-term.

“Failure to develop alternative sources outside the tradition revenue streams will result in major financial challenges for the company.

“Shafiek has been in the cricket system for a long time, and we thank him for accepting the position as Acting Chief Executive Officer for the duration of Mark’s secondment,” says May.

“It is an honour and privilege to serve the region and the people where I started my cricketing career and I look forward to making a difference in my new role,” says Abrahams.

His appointment came into effect on December 16, 2020.

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About My Durban

Durban is a major coastal city and the economic hub of the KwaZulu-Natal (KZN) province in eastern South Africa. Governed by the eThekwini Municipality, it is renowned for its busy seaport, tropical climate, diverse cultural influences (African, Indian, and colonial), and the popular “Golden Mile” beachfront promenade, serving as a premier tourism and industrial center.
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