5 reasons Decorex Durban is a massive boost for trade

5 reasons Decorex Durban is a massive boost for trade:

Setting the benchmark in décor, design and lifestyle exhibitions, Decorex Durban – running at Durban Exhibition Centre from 21 to 24 March 2019 – will once again provide the trade industry with inspirational products and design offerings that speak to the local market – with a trade-focused day on Friday, 22 March 2019.

“The exhibitors at Decorex Durban have really embraced this year’s theme, ‘Designing for Africa – feels like home’ and will be demonstrating the immense impact the continent, and our local role players, are having on the décor and design industry,” explained Sian Cullingworth, Portfolio Director at Reed Exhibitions. “Visitors will be exposed to a really innovative range of products that are designed to work well within the local market, with a strong focus on local manufacture and locally-sourced materials.”

Here are the top 5 reasons trade delegates should visit Decorex Durban:

1. Connect with industry leaders

It’s anticipated that more than 21 000 visitors will walk through the doors of the Durban Convention Centre over the 4-day exhibition – approximately a quarter of whom are trade visitors with 37% of these attendees holding sole purchasing power. Among the attendees will be leading designers, entrepreneurs, retailers, industry innovators and key decision makers all ready to engage directly with trade professionals. This is a unique platform for productive networking that serves to create long-term business opportunities.

2. Source quality products

Across 9 000sqm of gross exhibition space, Decorex Durban 2019 will welcome more than 200+ exhibitors showcasing an expansive new range of lifestyle products and services suited to the architecture, design, furniture, property and retail industries. Because Decorex Durban prioritises quality when it comes to its exhibitions, some 50% of the visitors are known to attend solely as a way to identify and source new products.

3. Take in key features

As a leader in décor, design and lifestyle, Decorex Durban is always looking at creative ways to reflect the current trends while incorporating industry trailblazers. This has proven to be successful year-on-year, with more than 54% of visitors attending as a means to keep abreast of the latest local and global trends. The 2019 Decorex Durban edition has announced a host of key features that will enhance the trade opportunities at the show. These include:

– Instudio Trend Theatre by ABSA
Industry professionals will be sharing their unique insights in this CPD-accredited forum that provides creative entrepreneurs with the tools to commercialise and expand their business. Visitors will be inspired from industry experts such as Anita Bloom, Creative Director at Decorex SA; colour expert, Claire Bond; and trend forecaster and business consultant, Dave Nemeth.

– The Kitchen Trend Project by the Studio Collection
Leading kitchen suppliers and designers – including Expert Kitchens & Interiors – will collaborate on this exciting feature that showcases the latest industry trends and products in four unique kitchen settings.

– Designing for Africa by Redesign Interiors
Leading designer, Paige Waplington, and her team will be given a palette to reflect the local design trends in a series of artful installations. They will curate four installations that reflect current trends in on the continent. This is a unique opportunity to source African-made products and gather innovative style techniques.

– Decorex Urban Living Trend House
Anita Bloom, Creative Director at Decorex SA, will work with an experienced team and reputable suppliers to craft this popular feature which reflects the latest in-home products and trends.

– Global Trends
Bloom will once again demonstrate her skill in five globally-inspired installations that reflect the design and product preferences in Tokyo, Paris, Milan, New York and Africa.

4. Dedicated Trade Business Programme

Decorex Durban boasts a dedicated Trade Business Programme which includes a trade-focussed day (22 March) suited to meaningful business engagement. Through the Trade Business Programme, exhibitors are given the unique opportunity to engage directly with members of the trade, with one-on-one meetings facilitated in an effort to cultivate new business relationships.

5. Enjoy transport services

Decorex Durban has also secured special rates with Bidvest Car Rentals which will allow trade delegates to hire cars at a competitive price. In addition, DB Schenker – a leading supply chain management and logistics solution – will be assisting with transportation services throughout Decorex Durban.

Trade members are encouraged to pre-register online at www.decorex.co.za for complimentary access to the Trade Business Programme.

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